beauty behind the scenes

Micah has been asking me to post to this blog for some time now and honestly with two little ones it’s hard to find the time to catch up on emails let alone come up with a unique blog for this site. Although this might not be the most unique or witty post I assure you I am a very unique and witty person. :-)

If you’ve been to our website, www.CedarRiverCellars.com, you know that I’m the beauty behind the scenes. I do not have the scientific experience/training my husband, Micah, has but I think I know what people want. And what might that be you ask? In my experience people want good food, good friends, and to share a good bottle of wine. That is just what Micah and I have set out to do.

I recently gave notice at the corporate headquarters for Starbucks Coffee, after nearly 5 years of employment, Micah and I have decided at this point I will stay home with our two young daughters. For anyone that has worked for Starbucks, been inside a Starbucks, or listened to Howard Schultz talk about Starbucks, it is very clear what his vision for the company is…the experience of the ‘3rd place’; in other words you’re home away from home. By no means do I feel, or encourage for that matter, our wine to be your home away from home, but I hope the experience will be memorable. And that you’ll enjoy our wine with friends, family, and loved ones. Of course the salesman in me is also hoping that you’ll share your experience with others.
This is a big step for Micah and I, not just financially, but physically and emotionally. However since we started making wine for our personal consumption in 2003, we’ve both talked about opening this winery – how nice it would be to be our own bosses – to have a family business our girls can work and learn in as they grow up – to experience a bottle of Cedar River Cellars during the holidays or time stamped moments. This is our dream, we want to share this dream with others and we hope you enjoy the experience.

As Howard would say “Risk more than others think safe. Dream more than others think practical. Expect more than others think possible. Care more than others think wise.” Howard Schultz